Student Recruitment Tool Kit
Multiple research efforts have confirmed what many in the profession had long suspected: Firsthand exposure to podiatry plays a significant role in generating interest in careers in podiatric medicine. Students who have received care from a podiatrist or who shadow a podiatrist are more likely to apply to podiatric medical school. APMA encourages every podiatrist to become a mentor and allow prospective students to shadow you in practice! Click the button below, then select "Become a Podiatry Mentor" at the bottom of the page.
In this tool kit, members and other stakeholders will find a wealth of resources designed to help them take an active role in recruiting students and promoting the profession.
Podiatrists Move the World
APMA is proud to support the Foundation for Podiatric Education and the Podiatrists Move the World campaign. Please share this site with prospective students and their families!
What’s the training like? What do DPMs actually do day-to-day? How do prospective students apply, and what kind of support is available along the way?
This site brings together the tools, answers, and real-world perspectives to help answer students' questions.
Customizable PowerPoint Presentation
This presentation provides an accessible overview of a career in podiatric medicine and surgery. It's perfect for presentations to prehealth high school and undergraduate students. Customize the slide deck with a description of your own practice and images that capture your exciting, challenging, fulfilling career in medicine.
Printable Flyer
Download and save this ready-to-print flyer to hand out either in your office or at career day events! This flyer highlights elements of the profession that prospective students find the most appealing and encourages them to learn more at stepintopodiatry.com.
Participating in a student recruitment event or career fair? Bring Step into Podiatry branded pens and stickers with you! Complete the recruitment materials request form and have items shipped to your door in seven to 10 business days.
Branded Recruitment Advertisement
Download and save this ready-to-print flyer to hand out either in your office or at career day events! This flyer highlights elements of the profession that prospective students find the most appealing and encourages them to learn more at stepintopodiatry.com.
Download and share this branded recruitment advertisement with colleagues and members letting them know how they can get involved with student recruitment! Email it to your component membership, or place it directly in your membership newsletter to help spread the word about the resources available to support them in in their recruitment efforts.
Recruitment Video
This short video shares the hidden gem that is podiatry with the world!
Become a Mentor in the Mentor Network
No one is better suited to talk about the benefits of a career in podiatry than current podiatrists. APMA is asking you to do your part for student recruitment by joining the Mentor Network. You can now opt in through your account profile on APMA.org, making the process easier than ever:
- Click here.
- Scroll down; select the box next to “Become a Podiatry Mentor.”
- Click “Save.”
Promoting Student Recruitment on Social Media
Social media is critical to student recruitment, as it's where our recruitment messaging has the potential to reach a number of prospective students interested in a career in medicine. And who better to share that messaging than current podiatric medical students, and members of the profession! Organic social media content highlighting the profession already exists, and helping to share it goes a long way in featuring our current members of the profession while appealing to our ideal target audience.
Social media best practices for student recruitment
Sample recruitment posts for social media (1)
Sample recruitment posts for social media (2)